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Steve Garland

Hi, I'm Steve Garland, and I help make dreams come true. OK, hold it...BUSINESS dreams! I create, produce, and place advertising and marketing campaigns, along with being owner of the jingle lab.com, where we make jingles to help create memorable brands.

Driven marketing and advertising strategist, with over 20 years in the media marketing business and broadcast industry. Steve has a unique skill set on both sides of the microphone. As a radio/tv personality and program director for many years with ABC-TV, CBS, Clear Channel and others, Steve's credited with launching new radio formats, managing broadcast groups, forging image, branding, composing Jingles, content and advertising for Ad Agencies, ABC-TV, Disney, Apple, Creative Labs, Golden 1 Credit Union & more. Steve's career started as an on-air personality at legendary SF area radio stations, then segued to radio programming and Management, Ad Agency Owner and Marketing consultant. Today Steve is CEO of Steve Garland Media.com and The Jingle Lab.com, and Senior Integrated Marketing consultant at Entercom Sacramento. Industry Awards include Seven Gold and Silver ADDY Awards for "Best Radio Commercial","Most Innovative Marketing" Award, Pinnacle marketing award,Entercom President's award for sales and marketing solutions, Clear Channel President's Club and Entercom's top sales club award. Steve is a volunteer and Advocate for Easter Seals, Serving on the Easter Seals board of governors. Steve continues to perform as Bassist and lead singer for "The Rhythm Vandals Tribute to Santana", videos at rvandals.com Steve is currently accepting a limited amount of new clients. Contact him at: [email protected] Access Steve's Websites at: www.stevegarlandmedia.com www.rvandals.com www.80shotrock.com

Steve Garland's Background

Steve Garland's Experience

managing partner at Digas Family Properties, LLC

2005 - 2011

Co-owner of Digas family properties, LLC- rental properties of Lakeland, FLA. A Family run business, we work to create meaningful housing, and memorable homes for renters in this lovely college town.

Media Account Manager at Clear Channel Radio

2005 - 2007

During tenure won 2 Addy Awards for Best Commercial, the President's club and Pinnacle award for top sales achievements, "Best Marketing solutions" national Award, and "Most innovative Marketing" teo years running from a national client group.

Group Program Director at First Broadcasting

January 2004 - March 2005

Responsible for all aspects of Programming, Launch and management of all programming departments for Flash 103.9 (80s) KXCL and Real Country 92.1 (Mainstream Country) KREL. Details on the radio Page of www.stevegarlandradio.com

Program Director at CBS Radio

August 2000 - January 2004

Responsible for all aspects of Programming of 93.7 The Arrow, KXOA, and Re-Launch of station as FM Talk Format with Howard Stern, Opie and Anthony, Tim Chip and Lisa, and Kid Chris. See details on the radio Page of www.stevegarlandradio.com

Radio Program Director at Infinity Broadcasting

2000 - 2004

Programmed 937 the Arrow (KXOA) and the re'launch of the format in Sacramento. Later, brought Howard Stern to the Market and managed Sacramento's first FM Talk format with a legendary lineup- Stern, Opie and Anthony, Tim Chip and Lisa, and Kid Chris. Helped define FM Talk with a talented local team including Ingrid Jimenez and Staci Anderson. Mentor here was Doug Harvill.

Group Program DIrector at Amaturo Broadcasting

December 1997 - June 2000

Program Director and Afternoon Drive On -air Personality for 101.7 The Fox - Classic Rock (KXFX) and PD of Oldies 97.7 KMGG

Assistant Program DIrector/Air Tlnt at Shamrock Broadcasting

1993 - 1998

Air personality on K-BIG 98.1, after 1st year helped develop the changing format from all 70s to one of the first Classic Hits formats in the country. Became Music director, and APD when company changed hands to Chancellor, handling every aspect of programming in a top 4 market, with some of the most talented Air personalities in SF in the 90s, and with Legendary K-Earth, and KSFO/KYA PD Bob Hamilton as my mentor.

CEO at Hot Spots Ad Agency

June 1987 - December 1997

CEO and Owner Operator of San Francisco Bay Area Ad Agency. Clients included The Good Guys TV/Stereo, Apple Computers, Macromedia, Creative Labs, and others. Specialized in hi-tech clients, creating TV/Radio ad campaigns, experiential marketing and live product shows for Trade shows nationwide. Also worked under Hot Spots as spokesperson/Talent for Live shows and corporate videos for Macromedia, Creative Labs, Mazda, Sun Microsystems, Apple Computers, MIPS, and others

Asst Program Director/On AIr at Chancellor Broadcasting

February 1993 - September 1997

Assistant Program Director and Music Director for KBGG "K-Big 98.1" Classic Hits format, San Francisco. Also Hosted Morning Show in 1993 and various other Air Shifts during Tenure. Acting PD overseeing station transition from Shamrock to Chancellor.

AIr Talent at KFOG

1985 - 1987

Weekends and vacation fill-in for legends like Dave Morey, Bonnie Simmons, Jon Russell, M. Dung, and Rosalie Howarth. Mentor here was the often MIA but always inspiring "climbing up the corporate ladder dude", Dave Logan. Nicest guy in the world award: PD John Rivers.

Radio Personality at KCBS-FM/KRQR 'The Bay Area Rocker'

1980 - 1985

First SF Market job! Evening personality, developed programs for CBS Radio including "The Beatles Hour", "Best of the Clubs", and more. When format switched to AOR, stayed and became part of original lineup of KRQR, "The Rocker", the leading SF Rock station of the 80s. Great mentors included PDs Sean Conrad, Dave Roberts, and GM George Sosson.

President, CEO at The Jingle Lab.com

February 2009

The Jingle Lab specializes in producing custom commercial jingles for Radio/TV, and is designed to work directly with Radio/TV account managers and Ad Agencies. Fully commissionable. Help your clients increase brand recall, and get their clients singing their name- with a jingle from the Jingle Lab! Hear Demo and see video testimonials at www.thejinglelab.com

Entercom Sacramento Radio and Digital Media at Steve Garland

August 2007

Integrated Marketing Manager for Radio and Digital Media, at Entercom Communications, in conjunction with Steve Garland media.com Working with Both Agencies and Direct Clients, Steve creates integrated marketing solutions- including customer acquisition programs, Digital marketing, experiential, promotional, and radio advertising campaigns. Steve integrates the consulting and creative services of Steve Garland Media with a growing suite of Entercom radio and digital products in Sacramento and nationwide.

President and CEO at Steve Garland Media.com

April 2005

Steve Garland Media is a Marketing resource for direct clients and Agencies. Services include development of Radio and Digital Marketing solutions, Customer acquisition programs, email database development, and a new Jingle division. Site features rich media bank of case studies, campaigns, capabilities and Steve's Power Marketing tips blog. The site also features Steve's "Vault", with highlights from Steve's TV and Radio broadcast career and Music industry highlights,

Board of Governors at Easter Seals

March 2005

Marketing and Advocate for the Saxcramento area Easter Seals.

Steve Garland's Education

American Conservatory Theater

1987 – 1988

STC


Ohlone College

1976 – 1978

AA

Concentration: Mass Comm/Marketing


College of San Mateo

1974 – 1976

AA

Concentration: Mass Communications


Steve Garland's Interests & Activities

Playing music, Travel, Paris, Strong coffee, the art of a good conversation, learning something new every day, laughter, classic cars, staying up late.

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